Analytics & BI transformation leader with 11+ years of experience delivering enterprise-grade reporting, analytics, and data visualization solutions.
Strong expertise in Power BI, SQL Server, DAX, Paginated Reports (SSRS) and modern data platforms including Azure, Databricks, Microsoft Fabric, and One Lake.
Proven track record of designing scalable semantic models, enterprise dashboards, and KPI frameworks aligned to business and operational outcomes.
Extensive experience in end-to-end BI delivery, including requirements gathering, data modeling, ETL design, report development, testing, deployment, and production support.
Led large-scale Tableau-to-Power BI migration initiatives, preserving business logic, improving performance, and standardizing visualization patterns.
Strong background in data governance, performance optimization, security (RLS), and SLA-driven reporting delivery.
Experienced in working with large datasets, live connections, and cloud-native BI architectures.
Experienced in data preparation using Power Query, data modeling, and performance optimization techniques within Power BI.